Some Common Greeting Card & Gift Categories

Here is a list I put together of some common Greeting Card Categories for general reference when you are trying to design a line.

Everyday Counter Cards
Birthday

• General (gender neutral)
• Love
• Friend
• Age Birthday (13,16,18,21,30,40,50,60,70,80,90,100)
• Juvenile (1-6yrs old)
• Quote Driven
• Humor
• Feminine
• Masculine
• Relative Birthday (Mom, Dad, Daughter, Son, Sister, Brother, Grand Partents)

Blank

• Friendship
• Thank You
• Feminine
• Masculine

Anniversary

• General
• Spouse

Wedding
New Baby

• Gender Neutral
• Girl
• Boy
• Twins

Friendship/Cheer

• Gender Neutral
• Feminine (girlfriend)
• Masculine

Get Well

• Gender Neutral
• Feminine
• Masculine

Retirement

• Gender Neutral
• Feminine
• Masculine

Sympathy

• General
• Religious
• Gender Neutral
• Feminine
• Masculine

Gift Wrap, Trim & Bags
Gift Bags

• Specialty Bags
• Size: Jumbo, Large, Medium, Small, Bottle Bag

Roll Wrap

• Specialty Wrap
• Standard Wrap
• Bulk Wrap

Ribbon
Toppers & Bows
Enclosures
Tissues
Boxes

Boxed & Packaged Cards
Museum Box
Keepsake
Folio
Note
Ultra Box Note
Stationery Sets
Juvenile Boxed
Note Cube
Shopping List
Invitations
Thank You Notes

Social Occasions
Candles
Napkins & Napkin Rings
Place Cards
Menu Cards
Treat Bags
Party Favors
Table Runners
Coasters
Table Cloth

Social Books
Journals
Photo Albums
Address Books
Calendar
Brag Book
Birthday Book

Gifts
Frames
Photo Clips
Decorative Boxes
Scented Candles
Masculine Gifts
Pens
Book Marks
Magnets
Finger Puppets
Home Décor & Wall Hangings
Jewelry
Bath & Body
Toys & Plush