You should consider carrying out a Comp Shopping Exercise at least once every season. This will give you an idea of what the retail key trends are and who are the key players. Prior to going Comp Shopping you should decide on what categories & subcategories you are going to focus on. There are so [...]
Posts Tagged ‘palette’
How-To Comp Shop Like A Pro
Posted in art licensing, The Business Side of Things, tagged art licensing, assortment, categories & subcategories, clearance, color, color palette, communication, comp shop, comp shopping, competitive shopping, Customer, details, Display, greeting card categories, inventory, key items, markdowns, marketing, mood, palette, pricing, products, promotions, Propping, seasonality, signage, sku counts, store experience, themes, trends, window displays on April 1, 2009 | Leave a Comment »
Tidbits of advice from the CHA Show
Posted in art licensing, Trade Shows, tagged art, art licensing, buyers, catalogue rack, cats, CHA, Christmas, color, costal, dogs, flowers, freelance, halloween, illustration, kittens, licensing, palette, Valentine on February 10, 2009 | Leave a Comment »
A few tidbits of advice I received from my art licensing meeting. One of our members, Joan Beiriger attended the CHA Show and was nice enough to give us a download. Here are the 8 things that I took away. (Of course this is always subjective. So please take it all with a grain of [...]
Travel Watercolor Palette
Posted in sketching, tagged altoids, color, illustration, palette, pencil, sketch, sketch book, tin, travel, watercolor on February 2, 2009 | 1 Comment »
This weekends project. So much fun and I’m totally loving it along with my new waterbrush. My sketch book entries look so much nice in color!! You will need: 1. Altoids Tin 2. Sculpey Clay 3. Pencil or chopstick (to make the holes) 4. Tube Watercolor Directions: Sculpt clay into Tin Make number of desired [...]
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